Grassroots Networking

Grassroots Networking

Building a global approach from the ground up.

There is one big problem – greenhouse gas production – and one big issue: not enough people are convinced enough to push themselves and government and industry, to take enough actions necessary to reduce greenhouse gas production.

EOs are addressing critical issues including greenhouse gas production, yet something isn’t working. There still are global warming deniers, and jetting vacationers – EO members included – who haven’t completely bought into the global warming planetary catastrophe inevitability – we’re headed to unless we act now.

Use existing resources better.

Neglected Networks

Certain groups can be difficult to connect with, but may be exactly the ones who need to be contacted as they may represent a portion of society that is left out of the climate discussion. There’s a chance they may respond to direct personal contact.

There are many existing efforts designed to create engagement towards reducing greenhouse gas emissions.

Race to Zero is the UN-backed global campaign rallying non-state actors – including companies, cities, regions, financial and educational institutions – to take rigorous and immediate action to halve global emissions by 2030 and deliver a healthier, fairer zero carbon world in time.”

Race to Zero lists relationships with 8,000 companies, over 1,000 each, cities and educational institutions. Connections can happen when someone reaches out to Race to Zero, but how about the other way around? Environmental organizations advocating for greenhouse gas reduction could reach out to organizations and communicate their concerns about climate and the Earth’s ecology.

What might this look like? Someone from NRDC contacts the Director of Operations & Special Projects at Interfaith Alliance.

“Dear Jason Miller, I am the Senior Energy Economist at the Natural Resources Defense Council. My organization is part of a group of environmental organizations contacting other organizations to make available information concerning a range of issues impacting the global community. I would like to speak with you personally about this project. Sincerely, Ashok Gupta”

The point is to establish a personal connection that can allow others within both organizations to communicate with each other. Presenting this as a group effort can offer a stronger appearance and it allows for better personal-pairing when trying to connect. (Note: This is a proposal to environmental NGOs.)

Range of Possibilities

Sample of organizations (that have member networks of their own).

Interfaith Alliance is active within a range of human rights and environmental issues (graphic is from their site).

Lions Clubs International: “Sustainably protect and restore our environment to improve the well-being of all communities. The Earth sustains human life. That’s why LCIF is dedicated to helping Lions take on large-scale projects that will create a sustainable and healthy future for generations to come. From recycling programs to ensuring all areas have access to clean water, we’re working hard to keep the earth in its best condition.”

Science Europe “is the organisation representing major public organisations that fund or perform excellent, ground-breaking research in Europe. It brings together the expertise of some of the largest and most respected European research organisations to jointly push the frontiers of how scientific research is produced and delivers benefits to society.”

The One Club for Creativity: “We are a diverse tribe of creative thinkers and doers who believe creativity is the most powerful element to business success. We celebrate world-changing ideas. We stimulate the dynamic intersection of art and commerce. We create fertile spaces for writers, art directors, designers, technologists, and artists to grow. We foster a more diverse and connected global community. We forge bonds between recognized creative masters and emerging creative voices.”

Kiwanis “helps kids around the world. Local clubs look out for our communities and the international organization takes on large-scale challenges, such as fighting disease and poverty. We are generous with our time. We are creative with our ideas. We are passionate about making a difference. And we have fun along the way.”

Rotary “is a global network of 1.4 million neighbors, friends, leaders, and problem-solvers who see a world where people unite and take action to create lasting change – across the globe, in our communities, and in ourselves. From basic statistics to countering misconceptions, environmental NGOs reaching out will rely on a range of information resources.”

Association of Science and Technology Centers “is a professional membership organization with a vision of increased understanding of—and engagement with—science and technology among all people and a mission to champion and support science and technology centers and museums.”

Citizen Science Association “is a member-driven organization that connects people from a wide range of experiences around one shared purpose: advancing knowledge through research and monitoring done by, for, and with members of the public.”

European Association for the Advancement of Science and Technology: “members are researchers and science professionals from public and private universities, businesses, media, authorities, NGOs and citizens engaged in science. Members have backgrounds from all scientific disciplines, including engineering, life sciences, social sciences and humanities.”


If “preaching to the choir” is spinning your wheels,  grassroots networking – connecting organizations that advocate for reducing greenhouse gasses with organizations who have not yet made this commitment – may prove productive.

Next Section: Communicate-Repeat